It's actually an altered form of water. Nature itself alters many different substances, but in this case, the water is altered by a patented catalyst. Is altering structure important?... Consider the fact that both diamonds and pencil leads come from carbon--they simply result from different molecular arrange-ments of it!
It is much the same with Willard Water. In Willard Water when the catalyst micelle is added to the regular water it alters the molecular structure of the water. Changing a substance's structure results in changes to its known properties. Think of the characteristics of diamonds and graphite. Diamonds are hard--Graphite is soft. Real Willard Water has some very unusual properties, setting it apart from regular water, including.
Increased absorption of nutrients; Increased elimination of toxins and wastes; Acting as an extraordinary scavenger of free radicals & antioxidant; Reducing swelling.